{"id":8166,"date":"2011-12-29T09:00:12","date_gmt":"2011-12-29T07:00:12","guid":{"rendered":"http:\/\/blog.serialreaders.com\/?p=8166"},"modified":"2011-12-28T23:58:27","modified_gmt":"2011-12-28T21:58:27","slug":"campanii-inteligente-your-own-world","status":"publish","type":"post","link":"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/","title":{"rendered":"Campanii inteligente: Your own world"},"content":{"rendered":"

O carte buna te poate prinde in asa masura incat sa ratezi statia la care trebuia sa cobori, sa uiti de notiunea timpului sau chiar, in cazurile in care citesti din mers (mi se mai intampla), sa te ciocnesti de diverse persoane sau lucruri.<\/p>\n

Daca va regasiti in cele de mai sus inseamna ca “Your Own World”,<\/strong> campania celor de la Penguin, este pentru voi. Orase ca Paris, Londra si Tokyo, usor de recunoscut de catre oricine, devin un simplu decor pentru cititorul afundat in lectura. Aceasta este puterea speciala a super-cititorului: poate goli metropole, de obicei foarte aglomerate.<\/p>\n

De cate ori nu v-au adus cartile o oaza de liniste in mijlocul agitatiei din Bucuresti? Inlocuiti Capitala cu Paris, Londra sau chiar Tokyo si o sa intelegeti exact sentimentul (cu conditia ca turistul din voi sa cedeze in fata cititorului).<\/p>\n

\"\"<\/a><\/p>\n

 <\/p>\n

\"\"<\/a><\/p>\n

 <\/p>\n

\"\"<\/a><\/p>\n

Agency:<\/strong> DDB Hong Kong\/ Tribal DDB Hong Kong;
\nExecutive Creative Director:<\/strong> Jeffry Gamble;
\nCreative Director\/Copywriter:<\/strong> Paul Chan;
\nCreative Director\/Art Director:<\/strong> O\u2019Poon;
\nCopywriter:<\/strong> Jay Lee;
\nArt Director:<\/strong> Fei Leung;
\nPhotographer:<\/strong> Steve Wong;
\nRetoucher:<\/strong> Bon Leung.<\/p>\n","protected":false},"excerpt":{"rendered":"

O carte buna te poate prinde in asa masura incat sa ratezi statia la care trebuia sa cobori, sa uiti de notiunea timpului sau chiar, in cazurile in care citesti din mers (mi se mai intampla), sa te ciocnesti de…<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[983,639,919,187,1588,2068,2071],"class_list":["post-8166","post","type-post","status-publish","format-standard","hentry","category-diverse","tag-campanie","tag-club-de-carte","tag-londra","tag-paris","tag-penguin","tag-tokyo","tag-your-own-world"],"acf":[],"yoast_head":"\nCampanii inteligente: Your own world | Serial Readers<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Campanii inteligente: Your own world | Serial Readers\" \/>\n<meta property=\"og:description\" content=\"O carte buna te poate prinde in asa masura incat sa ratezi statia la care trebuia sa cobori, sa uiti de notiunea timpului sau chiar, in cazurile in care citesti din mers (mi se mai intampla), sa te ciocnesti de...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/\" \/>\n<meta property=\"og:site_name\" content=\"Serial Readers\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/serialreadersro\/\" \/>\n<meta property=\"article:author\" content=\"oanavaleria\" \/>\n<meta property=\"article:published_time\" content=\"2011-12-29T07:00:12+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/blog.serialreaders.com\/wp-content\/uploads\/2011\/12\/Paris.jpg\" \/>\n<meta name=\"author\" content=\"Miss Valery\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@serialreaders\" \/>\n<meta name=\"twitter:site\" content=\"@serialreaders\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Miss Valery\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/\",\"url\":\"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/\",\"name\":\"Campanii inteligente: Your own world | Serial Readers\",\"isPartOf\":{\"@id\":\"https:\/\/serialreaders.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/blog.serialreaders.com\/wp-content\/uploads\/2011\/12\/Paris.jpg\",\"datePublished\":\"2011-12-29T07:00:12+00:00\",\"author\":{\"@id\":\"https:\/\/serialreaders.com\/blog\/#\/schema\/person\/138a1d591a86f159592dffd263f7017c\"},\"breadcrumb\":{\"@id\":\"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/#primaryimage\",\"url\":\"http:\/\/blog.serialreaders.com\/wp-content\/uploads\/2011\/12\/Paris.jpg\",\"contentUrl\":\"http:\/\/blog.serialreaders.com\/wp-content\/uploads\/2011\/12\/Paris.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog\",\"item\":\"https:\/\/serialreaders.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Articole SR\",\"item\":\"https:\/\/serialreaders.com\/blog\/articole-sr\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Diverse\",\"item\":\"https:\/\/serialreaders.com\/blog\/articole-sr\/diverse\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Campanii inteligente: Your own world\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/serialreaders.com\/blog\/#website\",\"url\":\"https:\/\/serialreaders.com\/blog\/\",\"name\":\"Serial Readers\",\"description\":\"Blog de carte\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/serialreaders.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/serialreaders.com\/blog\/#\/schema\/person\/138a1d591a86f159592dffd263f7017c\",\"name\":\"Miss Valery\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/serialreaders.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/caa3425bb7b8d9ccc529319a2171ee6b955479b11d4b8726856031dc78cddc40?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/caa3425bb7b8d9ccc529319a2171ee6b955479b11d4b8726856031dc78cddc40?s=96&d=mm&r=g\",\"caption\":\"Miss Valery\"},\"description\":\"Miss Valery este co-fondatoarea clubului de carte www.serialreaders.com. Cititoare in serie (cum altfel?) si pasionata de calatorii, filme si evadari, daca nu o vezi citind, inseamna ca e ori plecata prin cine stie ce locuri, ori la cinema, ori evadeaza din vreun escape room. O gasiti si la: viatasiacorddeoane.ro\",\"sameAs\":[\"https:\/\/viatasiacorddeoane.ro\",\"oanavaleria\"],\"url\":\"https:\/\/serialreaders.com\/blog\/author\/missvalery\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Campanii inteligente: Your own world | Serial Readers","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/","og_locale":"en_US","og_type":"article","og_title":"Campanii inteligente: Your own world | Serial Readers","og_description":"O carte buna te poate prinde in asa masura incat sa ratezi statia la care trebuia sa cobori, sa uiti de notiunea timpului sau chiar, in cazurile in care citesti din mers (mi se mai intampla), sa te ciocnesti de...","og_url":"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/","og_site_name":"Serial Readers","article_publisher":"https:\/\/www.facebook.com\/serialreadersro\/","article_author":"oanavaleria","article_published_time":"2011-12-29T07:00:12+00:00","og_image":[{"url":"http:\/\/blog.serialreaders.com\/wp-content\/uploads\/2011\/12\/Paris.jpg","type":"","width":"","height":""}],"author":"Miss Valery","twitter_card":"summary_large_image","twitter_creator":"@serialreaders","twitter_site":"@serialreaders","twitter_misc":{"Written by":"Miss Valery","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/","url":"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/","name":"Campanii inteligente: Your own world | Serial Readers","isPartOf":{"@id":"https:\/\/serialreaders.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/#primaryimage"},"image":{"@id":"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/#primaryimage"},"thumbnailUrl":"http:\/\/blog.serialreaders.com\/wp-content\/uploads\/2011\/12\/Paris.jpg","datePublished":"2011-12-29T07:00:12+00:00","author":{"@id":"https:\/\/serialreaders.com\/blog\/#\/schema\/person\/138a1d591a86f159592dffd263f7017c"},"breadcrumb":{"@id":"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/#primaryimage","url":"http:\/\/blog.serialreaders.com\/wp-content\/uploads\/2011\/12\/Paris.jpg","contentUrl":"http:\/\/blog.serialreaders.com\/wp-content\/uploads\/2011\/12\/Paris.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/serialreaders.com\/blog\/campanii-inteligente-your-own-world\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/serialreaders.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Articole SR","item":"https:\/\/serialreaders.com\/blog\/articole-sr\/"},{"@type":"ListItem","position":3,"name":"Diverse","item":"https:\/\/serialreaders.com\/blog\/articole-sr\/diverse\/"},{"@type":"ListItem","position":4,"name":"Campanii inteligente: Your own world"}]},{"@type":"WebSite","@id":"https:\/\/serialreaders.com\/blog\/#website","url":"https:\/\/serialreaders.com\/blog\/","name":"Serial Readers","description":"Blog de carte","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/serialreaders.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/serialreaders.com\/blog\/#\/schema\/person\/138a1d591a86f159592dffd263f7017c","name":"Miss Valery","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/serialreaders.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/caa3425bb7b8d9ccc529319a2171ee6b955479b11d4b8726856031dc78cddc40?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/caa3425bb7b8d9ccc529319a2171ee6b955479b11d4b8726856031dc78cddc40?s=96&d=mm&r=g","caption":"Miss Valery"},"description":"Miss Valery este co-fondatoarea clubului de carte www.serialreaders.com. Cititoare in serie (cum altfel?) si pasionata de calatorii, filme si evadari, daca nu o vezi citind, inseamna ca e ori plecata prin cine stie ce locuri, ori la cinema, ori evadeaza din vreun escape room. O gasiti si la: viatasiacorddeoane.ro","sameAs":["https:\/\/viatasiacorddeoane.ro","oanavaleria"],"url":"https:\/\/serialreaders.com\/blog\/author\/missvalery\/"}]}},"views":128,"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p4phX5-27I","_links":{"self":[{"href":"https:\/\/serialreaders.com\/blog\/wp-json\/wp\/v2\/posts\/8166","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/serialreaders.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/serialreaders.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/serialreaders.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/serialreaders.com\/blog\/wp-json\/wp\/v2\/comments?post=8166"}],"version-history":[{"count":3,"href":"https:\/\/serialreaders.com\/blog\/wp-json\/wp\/v2\/posts\/8166\/revisions"}],"predecessor-version":[{"id":8172,"href":"https:\/\/serialreaders.com\/blog\/wp-json\/wp\/v2\/posts\/8166\/revisions\/8172"}],"wp:attachment":[{"href":"https:\/\/serialreaders.com\/blog\/wp-json\/wp\/v2\/media?parent=8166"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/serialreaders.com\/blog\/wp-json\/wp\/v2\/categories?post=8166"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/serialreaders.com\/blog\/wp-json\/wp\/v2\/tags?post=8166"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}