{"id":5819,"date":"2011-08-23T09:30:41","date_gmt":"2011-08-23T06:30:41","guid":{"rendered":"http:\/\/blog.serialreaders.com\/?p=5819"},"modified":"2011-08-22T21:58:19","modified_gmt":"2011-08-22T18:58:19","slug":"campanii-inteligente-unputdownable","status":"publish","type":"post","link":"https:\/\/serialreaders.com\/blog\/campanii-inteligente-unputdownable\/","title":{"rendered":"Campanii inteligente: Unputdownable"},"content":{"rendered":"<p>Aceasta campanie de la Penguin a fost gandita pentru toti cei care stiu cum e atunci cand nu poti sa lasi o carte din mana, si asta nu pentru ca are coperta lipicioasa, ci pentru ca e extrem de palpitanta. Cu alte cuvinte: o campanie pentru sufletul fiecarui Serial Reader.<\/p>\n<p>Mainile devin carti de care nu te poti desprinde, si nu orice fel de carti. Titlurile alese sunt unele dintre cele mai cunoscute romane clasice: <strong>&#8220;The Railway Children\u201d<\/strong> de Edith Nesbit, <strong>&#8220;Cannery Row&#8221;<\/strong> de John Steinbeck si <strong>\u201cHound of the Baskervilles\u201d<\/strong> de Sir Arthur Conan Doyle.<!--more--><\/p>\n<p>Ideea e ingenioasa si de efect. Imi place mai ales ca exista cate un exponent al fiecarei categorii de varsta, desi nu m-as fi asteptat ca tanara sa citeasca tocmai &#8220;Cainele din Baskerville&#8221;. S-ar fi potrivit mai bine un roman de Jane Austen, dar acum sunt subiectiva, asa ca nu ma ascultati. Mai bine admirati imaginile!<\/p>\n<p><a href=\"http:\/\/blog.serialreaders.com\/wp-content\/uploads\/2011\/08\/railway-children.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5820\" title=\"railway children\" src=\"http:\/\/blog.serialreaders.com\/wp-content\/uploads\/2011\/08\/railway-children.jpg\" alt=\"\" width=\"515\" height=\"294\" \/><\/a><a href=\"http:\/\/blog.serialreaders.com\/wp-content\/uploads\/2011\/08\/cannery-row.jpg\"><\/a><\/p>\n<p><a href=\"http:\/\/blog.serialreaders.com\/wp-content\/uploads\/2011\/08\/cannery-row.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5821\" title=\"cannery row\" src=\"http:\/\/blog.serialreaders.com\/wp-content\/uploads\/2011\/08\/cannery-row.jpg\" alt=\"\" width=\"515\" height=\"292\" \/><\/a><\/p>\n<p><a href=\"http:\/\/blog.serialreaders.com\/wp-content\/uploads\/2011\/08\/hound-of-the-baskervilles.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5822\" title=\"hound of the baskervilles\" src=\"http:\/\/blog.serialreaders.com\/wp-content\/uploads\/2011\/08\/hound-of-the-baskervilles.jpg\" alt=\"\" width=\"515\" height=\"293\" \/><\/a><\/p>\n<div id=\"_mcePaste\"><strong>Advertising Agency:<\/strong> Saatchi &amp; Saatchi, Malaysia, 2009<\/div>\n<div id=\"_mcePaste\"><strong>Creative Director:<\/strong> Adrian Miller<\/div>\n<div id=\"_mcePaste\"><strong>Art Directors:<\/strong> Karen Wong and Richard Copping<\/div>\n<div id=\"_mcePaste\"><strong>Copywriter:<\/strong> Ramanjit Singh Gulati<\/div>\n<div id=\"_mcePaste\"><strong>Photographer:<\/strong> Lim Sok Lin<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Aceasta campanie de la Penguin a fost gandita pentru toti cei care stiu cum e atunci cand nu poti sa lasi o carte din mana, si asta nu pentru ca are coperta lipicioasa, ci pentru ca e extrem de palpitanta&#8230;.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[983,639,1588,1625,1626,1624],"class_list":["post-5819","post","type-post","status-publish","format-standard","hentry","category-diverse","tag-campanie","tag-club-de-carte","tag-penguin","tag-sir-arthur-conan-doyle","tag-steinbeck","tag-unputdownable"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ 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