{"id":3375,"date":"2011-04-19T11:27:46","date_gmt":"2011-04-19T09:27:46","guid":{"rendered":"http:\/\/blog.serialreaders.com\/?p=3375"},"modified":"2011-04-19T11:42:46","modified_gmt":"2011-04-19T09:42:46","slug":"romanii-si-cartile-sondaj","status":"publish","type":"post","link":"https:\/\/serialreaders.com\/blog\/romanii-si-cartile-sondaj\/","title":{"rendered":"Romanii si cartile &#8211; sondaj"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-thumbnail wp-image-3377\" title=\"Tanar citind\" src=\"http:\/\/blog.serialreaders.com\/wp-content\/uploads\/2011\/04\/Tanar-citind-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" \/>Datele obtinute in urma sondajului de opinie <strong><em>&#8220;Ce iti place sa citesti&#8221;<\/em><\/strong> de pe <strong>ivox.ro<\/strong> si oferit de <strong>libraria Okian<\/strong>, arata ca romanii citesc in special pentru a-si dezolta gandirea (76,7%) si limbajul (71,2%), insa si pentru a se relaxa (68,2%). 48,2% dintre repondenti sustin ca lectura este un mijloc bun pentru dezvoltarea profesionala, in timp ce 34,9% considera ca lectura reprezinta un mijloc pentru a intelege societatea in care traiesc.<\/p>\n<p>Dar, printre cele mai importante concluzii ale sondajului, este faptul ca romanii citesc. Astfel <em>dintr-un total de 5451 de repondenti, un procent de 75.7% citesc cel putin o data pe luna, din care 23.1% zilnic<\/em>. Sunt multi si cei care aleg sa citeasca online, de la 34.1% (cei care citesc intre una si doua ore saptamanal), pana la 19.7% (mai mult de patru ore pe saptamana).<\/p>\n<p>Locul preferat de lectura pentru cei mai multi este locuinta personala. In cazul interesului scazut fata de carti, principalele motive invocate sunt: Internetul (83.1%), emisiunile TV (68.1%) si lipsa de timp (60.1%). Alte surse de informare: site-urile librariilor si ale editurilor (50%) si coperta sau interiorul cartii (43.9%),precum si cronicile citite (41%). In schimb, repondentii recunosc ca nu iau in considerare niciodat\u0103 blogurile (54.9%) si emisiunile TV (51.2%) si nici nu apeleaza la sfatul personalului vanzator (66.8%).<\/p>\n<p>Cand vine vorba de cumpararea unei carti, un rol important il are pretul (51%), urmat de recomandarile prietenilor, de care se tin cont in mare (37.8%) si foarte mare masura (10.4%).<\/p>\n<p>Librariile online sunt destul de cunoscute, 45% dintre persoanele chestionate cumparand cel putin o data carti prin intermediul lor. Dintre cei care au facut acest lucru cei mai multi (23%) comanda o data la cateva luni, urmati de 10% care comanda mai rar de o data pe an. Pentru achizitia unei carti dintr-o librarie online, taxele (88%), promotiile (87%) si pretul (84%) sunt factorii cei mai importanti.<\/p>\n<p>Profilul demografic al participantilor la sondaj este urmatorul:<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-3376  aligncenter\" title=\"ce iti place sa citesti\" src=\"http:\/\/blog.serialreaders.com\/wp-content\/uploads\/2011\/04\/ce-iti-place-sa-citesti.jpg\" alt=\"\" width=\"423\" height=\"290\" \/><\/p>\n<p>Ati ametit de la atatea cifre? Eu recunosc ca da. Dar, dincolo de toate aceste date, ceea ce merita retinut cu adevarat este ca 23% dintre repondenti citesc zilnic. Si asta in conditiile in care noi, cei de la Serial Readers, nu am participat la sondaj. Sigur ar mai fi crescut putin procentul!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Datele obtinute in urma sondajului de opinie &#8220;Ce iti place sa citesti&#8221; de pe ivox.ro si oferit de libraria Okian, arata ca romanii citesc in special pentru a-si dezolta gandirea (76,7%) si limbajul (71,2%), insa si pentru a se relaxa&#8230;<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[49,161,966,965],"class_list":["post-3375","post","type-post","status-publish","format-standard","hentry","category-diverse","tag-lectura","tag-librarii","tag-repondenti","tag-sondaj"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Romanii si cartile - sondaj | Serial Readers<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/serialreaders.com\/blog\/romanii-si-cartile-sondaj\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Romanii si cartile - sondaj | Serial Readers\" \/>\n<meta property=\"og:description\" content=\"Datele obtinute in urma sondajului de opinie &#8220;Ce iti place sa citesti&#8221; 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