campanii | Serial Readers https://serialreaders.com/blog/tag/campanii/ Blog de carte Sat, 03 Sep 2011 07:05:08 +0000 en-US hourly 1 https://wordpress.org/?v=6.8 https://serialreaders.com/blog/wp-content/uploads/2017/07/cropped-SR-logo-32x32.jpg campanii | Serial Readers https://serialreaders.com/blog/tag/campanii/ 32 32 65132555 Masa rotunda despre campaniile de promovare a lecturii https://serialreaders.com/blog/masa-rotunda-despre-campaniile-de-promovare-a-lecturii/ https://serialreaders.com/blog/masa-rotunda-despre-campaniile-de-promovare-a-lecturii/#respond Sat, 03 Sep 2011 07:05:08 +0000 http://blog.serialreaders.com/?p=6013 Editura Herald continua demersul activ de incurajare a cititului, de data acesta prin organizarea unei mese rotunde care sa puna lumina reflectoarelor pe campaniile de promovare a lecturii si sa analizeze rolul lor in campul cultural autohton. Daca doriti sa...

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]]> https://serialreaders.com/blog/masa-rotunda-despre-campaniile-de-promovare-a-lecturii/feed/ 0 6013 Campanii inteligente: Travel With Words https://serialreaders.com/blog/campanii-inteligente-travel-with-words/ https://serialreaders.com/blog/campanii-inteligente-travel-with-words/#comments Sat, 13 Aug 2011 09:26:51 +0000 http://blog.serialreaders.com/?p=5646 Cand vine vorba despre campanii publicitare pentru carti, cei de la Penguin sunt cei mai buni. Exemplul de azi: Travel With Words. Nici ca se putea ceva mai simplu si, in acelasi timp, ingenios, pentru a ilustra ideea cartilor: “Travel...

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